Reasons why you are not getting organic traffic to your website

Reasons why you are not getting organic traffic

Why am I not getting organic traffic on my website?

You aren't getting organic site visitors simply due to the fact you aren't showing up at the search result pages. organic traffic is traffic you get from search engines like google and yahoo inclusive of Google. if you aren't getting any, it means Google isn't always showing your pages inside the results.

The real question now is how to start getting organic traffic to your blog.

The answer: search engine optimization (seo)

by means of enforcing the right search engine optimization techniques, your blog will receive hundreds of day by day site visitors from Google alone. And in case you are targeting a bigger area of interest, you'll be getting hundreds.

So, what are the proper strategies to follow?

Keyword Research: 

You can't get started working on improving your blog without first doing the keyword research you need to learn what to do next. Keyword research helps you to find the right keywords which are lucrative, easy to rank for, rather than chasing highly competitive keywords which may not be profitable after all.

What is the best keyword research technique in SEO?

  1. Create a list of topics. Until you get to the nitty-gritty of keyword research, it's important to draw up a list of topics that are focused around your niche and that you can build content—and keywords—around. If your company sells a SEO tool, for example, you can build topics such as digital marketing, social media marketing, inbound marketing, lead generation... you get the idea. If you're stuck for ideas on the topic (and it's a good idea to come up with at least 10), just think about the conversations you've had in the past about your bussiness. Which topics came up the most? Talk of your customers too. If you were a customer, what kind of subjects would you like to hear about?

  2. Draft your Keyword Concepts Once you have your list of topics, you must then fill them with keywords.That can be much better than it does look. All you really need to do is pick up a topic — "social media marketing" for example— and run it through a keyword research tool like KWFinder or Ubersuggest to find recommended keyword phrases. Some of the phrases that come up could include: "social media marketing resources" "social media initiative" "social media tracking" "social media marketing advantages" With this step you're even creating even more topic ideas as well as keyword ideas. You aren't finalizing the keyword list at this stage. Instead, you're coming up with a few sentences your consumers might use to find content like yours. Another way to find more keyword information is to find search terms relevant to them through Google Search. Just search Google for your topic or keyword phrase, then scroll down to the bottom of the search results to find a list of eight search terms related to that. Here are the related search terms for "social media marketing" as an example:
    related searches keywords ideas If you need even more keyword suggestions, take those search terms, type them into Google and take a look at the search terms associated with them.

    Once you have your keyword list, add it to your keyword research tool and take a look at its search volume and commercial value to see if it is worth building content around.

    Ideally, you don't want to use a ton of super-duper common keywords (because you'll consider it difficult to get rid of the competition), but you don't want to use a lot of keywords that have less than 500 queries per month.

  3. Search for Short and Longtail Keywords You can hunt for both short and longtail keywords using your Keyword research tool.

    Short-tail keywords are capped at three words, while keywords in longtail are longer. They include more than 3 terms.

    Short-tail keywords are also more strategic and generic— for instance, "social media marketing "— whereas long-tail keywords are more descriptive, such as" how to win in social media marketing. "Longtail keywords can be a perfect way to drive traffic and score higher if you pick the right ones. Having a mix of both is a good idea because it will help you build a well-balanced keyword plan. Short-tail keywords can increase traffic, but longtail keywords can much faster bring you more of the correct traffic.

    How could it be?

    If you type "social media marketing" into Google, it informs Google absolutely zero about what kind of material you are searching for in social media marketing. Consequently, if your website welcomes a user who types into "social media marketing," there is a very high chance that you will not have what they are looking for.  On the other hand, a lot more specific is the "how to be successful with social media marketing." If a user types it into Google and finds your website, then there is a very good chance that you will have what they want. 

    While planning for longtail keywords, it's easier to beat the market at the same time, you shouldn't underestimate short-tail keywords, even if they are super competitive. They drive a lot of traffic, and in the long run they can pay off aiming for short-tail keywords.

    Just make sure that your keyword list includes both the short and longtail keywords

  4. Understand User Intent One of the main reasons you need to change the way you do keyword research is something called user intention. User intent is the reason somebody's done a search, and it's now vital to your keyword strategy for SEO. While conducting a search you have one of four different intentions:
    #1. knowledge — you are looking for details
    #2. Search — you are searching for a specific website
    #3. Business — you are exploring before making a transactional
    #4. purchase — you are ready to make a purchase.

    Knowing the purpose of your consumers behind their question can enable you select the right keywords and create the right form of co-op.

    Google has worked very hard to understand the intent of the user and to match it with valuable content which satisfies the specific needs of a user. The higher you rank, the more your content fits a specific need.

    Imagine that I am trying to rank for the keyword "digital marketing agency." I run it through a keyword research tool to evaluate its value. What I find is that people are actually interested in that. What is more, the value of it is commercial.

    Next, I run it over Google to see what results will appear on the first page. As expected, this is a list of digital marketing agencies in the local area.

    What I can deduce is that Google sees "digital marketing companies" as a transactional term. It means that people who use this word are willing to buy and choose an agency.

    On the other hand, if the results leaned towards "best deals for the digital marketing agency," it would be a commercial phrase.

    And, now that I know how the user wants to use my keyword, I can create better, more precious content to fulfill the purpose of Google, ideally rating me higher.

    The keywords you select must be closely linked to the page's content. If they don't, Google won't just class you because they'll see you don't satisfy user intentions and give people what they want.

On-Page Optimization: 

Once you are aware of which keywords to pursue, it's time to write down the content to execute. On-Page SEO means you need to make sure that your website's content pages target the right keywords and load hyperfast. It also means giving the readers the material they like. Here are the ways which you can use to optimize your pages:

  1. Categorize your Keywords:

    Now that you have your keywords, it is time to split them into categories. Categorize your keywords.

    All keywords are synonymous with the same term. It's perfect to use them in the same context in such situations.

    It's just the case that your keyword categorizations are added to the right categories.

    For example if "digital marketing" is one of my categories, I would group related keywords like "what is digital marketing? What is digital marketing?"and the definition of digital marketing."

  2. Choose your primary or secondary keywords

    You will refine the essential, secondary and even primary keywords for each piece of content you compose.

    How you decide which keywords are simple to use as your primary ones, especially now that you have categorized them.

    Let's assume, for starters, I'm writing a customer article on mountain bikes. I have lumped in this category "mountain bikes," "rocky mountain bikes" and "purchase cheap mountain bikes.

    I use my keyword analysis tool to find out that' mountain bikes' are the most popular search phrase in the niche itself. That means my main keyword must be.

    Why?

    Because the keyword has the power to draw the largest amount of traffic. In my content, it needs to be used the most. Do not go overboard when selecting your primary and secondary keywords. One primary keyword and two-three secondary keywords are all correct.

  3. Include keywords in your content:

    Google wants you to create valuable, in-depth content that will satisfy the concern of a user. Your content needs to be original and value-rich.

    Add keywords to your contents to allow the right people to find them, but ensure that all keywords you add are put naturally. You're incorporating keywords and Google scores you higher, but first and foremost, you need to note that you're writing for people.

    Do not fill your article with keywords to that purpose. Do not mess with your phrases, but compose naturally instead.

  4. Add Keywords to Your Title Tags:

    Title tags are essential when it comes to page optimization. Your title tags will include your primary keyword, but please use natural human language to compose these Tags.

    Notice that a title tag should not be written for a computer Like its contents, a title tag for humans is written and the user experience should be improved.

    Stop stuffing keywords on your title tags. Hold your characters up to 75 characters and concentrate on displaying your stuff.

  5. Add keywords to Your Meta Descriptions:

    Add keywords to Your Meta Descriptions Meta descriptions do not have the ranking importance they once had but they are still relevant.

    The primary keyword should include a convincing meta description, and it needs to show a customer why they should click on your page. The keyword and the text must therefore be important, and it must show people that you will solve their problems and meet their needs.

    This in turn will boost your click-through rate, which is a significant factor in rankings.

    Because meta descriptions get truncated at around 150 characters, keeping them short and sweet is a good idea.

  6. Add Keywords to Your URL Slugs:

    To make the most of of your keyword strategy, don't forget to add a keyword to the slug of your URL. For Google and visitors to the site, this will make it easier as it shows both your page.

  7. Add keywords to your H1s and H2s:

    Add keywords to your H1s and H2s Adding your H1s and H2s keywords helps you to improve your standings. Google pays close attention to the words used in your headings, assuming it understands the meaning of your website.

    Moreover, headings serve as a user guide.

    Once you arrive on your website, you might first scan your contents, and the headings might give you a general picture of what you need or not.

    If you are unhappy, you may leave quickly, and you are at a high rate of bounce.

Linkbuilding/Offpage SEO: 

Google's ranking hasn't improved much if you follow the right course. Factors on the website however are more critical than actions off the website. Therefore, you will insure that you configure the website for all seo influences on the website. You should follow the tactics mentioned below to build links. You can start the process with off-page SEO.

OFF-Page SEO:- 

Off Page SEO is important as well, but to achieve results it needs to be done carefully and in the right way. If done wrong it can be equally harmful.
  • Participation in Question / Answer websites such as Quora 
  • Guest Posting on related forums 
  • Infographic Sharing 
  • Video Sharing on websites such as Youtube, Vimeo etc 
  • Plan slides and post them on websites such as Slideshare, Linkedin etc.
  • Virtual bookmarking 
  • Relevant Directory Submission
  • Citation Building

Social Signals: 

Don't forget the social media is still a strong traffic source. Not only that, but there is a risk that the more social media users you get, the more likely it is that search engines will be displaying the results on your web pages. After all, if your content is wanted by the readers then the search engine will show them what they want.

Hope this helps.
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  1. Google's SEO and organic rankings continue to be one of the best ways to increase traffic and market your site or business online.

    SEO is all about the material, and how you spread it.

    No matter in which target market you're in, understanding the audience and what kind of content they want is extremely important. This will assist with the SEO and the long tail keyword rating that your audience probably enters into Google.

    Do make sure you narrow down as much as you can, as this is where you can find opportunities and be able to potentially build your platform as an intelligence expert and a trustworthy tool.

    If you want to enhance the SEO of your site and make the content great than what's already out there, it's all about the site's content creation and brand marketing strategies. These are the two most important things to remember.

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